Uncover Exceptional

Stearns & Foster

We Do Both

Roto-Rooter

Speed of Fiber

Cincinnati Bell

Put it in your face

Penn Station

Plumbing 101

Roto-Rooter

Marshfellows

TruMoo

Everything insurance should be

The Cincinnati Insurance Companies

Starts pure, stays pure.

DairyPure

Ode to Cincinnati

Cincinnati Bell

genuine southern goodness

Mayfield Creamery

Dead Cats Society

Aaron Draplin
News

Put it in your face

Penn Station
Video|OOH|Social|Packaging|Strategy|Media

In a world of watered-down, waist-watching wannabes, there remains one sandwich worthy of calling itself a submarine. No ripping out some of the bread inside and calling it “slim.” In this campaign, we gave Penn Station the treatment it deserves. Headlines and visuals as bold, as unapologetic, and as in-your-face as the food itself.

Doing the food justice required a complete re-shoot of all sandwiches, cookies and fries.

The brief was simple: Make everything look big, ooey-gooey and intentionally messy. The more oozing cheese and fallen bits, the better.