Mar 31, 2014

The Life of an OCD Account Supervisor

I cannot start my day without my package of 20 Staedtler triplus fineliner markers. (Which, by the way, I have graduated to from my original set of Sharpie markers, when a designer clued me in to the superior quality of these pens versus my lowly selection. But I digress…) Anyway, why are the markers so... Read More

Mar 28, 2014

Awesomeness Is Awesome if You’re a Kid, Tween or Teen

The most recent issue of Adweek (http://www.adweek.com/news/television/meet-12-biggest-kids-stars-youtube-156180, March 10-16, 2014) provides a very nice “slice of life” with regard to what we call Channel 2. What is Channel 2? Well, it is the name we (Curiosity) have given to the new broadcast channel environment that is second nature to kids, tweens and teens. It is... Read More

Mar 27, 2014

Spotlight: Insight Stream Associate Maureen Hirt

1) Tell us a memorable story of yourself when you were a kid. It can be funny, surprising, warm and fuzzy, whatever. Just make it a good one. Back in the day, I thought I was pretty cool. I played on a softball team when I was younger where the coaches still pitched. When you... Read More

Mar 21, 2014

A Sincerely Cincinnati TV Shoot

Curiosity’s new TV spot for Cincinnati Bell started airing this past week. Titled “This Is Where We Live,” the spot gives viewers a glimpse into just a few of the different ways Cincinnati Bell gives back to the community. To achieve the desired authentic feel for this spot, we enlisted the help of real Cincinnati... Read More

Mar 21, 2014

Spotlight: Production Manager Kate Haumesser

1) You’re getting married in September. Where are you going for your honeymoon? Why did you choose this destination? We are section-hiking the John Muir Trail. The full trail stretches 221 miles across California; but we only have enough time to cover about 80-90 miles of that (it is also part of the Pacific Crest... Read More

Mar 20, 2014

HTML Wireframes

If you’ve been anywhere near the production of a website in the past decade you have probably heard the term wireframe thrown around. If you haven’t, wireframes are one of the first iterations of a webpage, and a great initial step in showing clients basic layout and content areas of said page. A prototype concept,... Read More

Mar 17, 2014

Tell the Truth

People think I’m a cynical person. They tell me I always look at the negative aspects of life and dwell on the inadequacies of the situation, the people around me, and myself. I don’t see it that way, but if enough people tell you something you have no choice but to wonder. I believe I... Read More

Mar 14, 2014

Why Curiosity Worked for the Fab Four

Sitting here today and looking back on what the Beatles accomplished in just six short years, it seems as though there would have been no possible way for them to fail. They had all the perfect elements that every successful team needs: brilliant people (especially the songwriting skills of John, Paul and George), amazing talent,... Read More

Mar 12, 2014

Curiosity Reading List: “A New Brand of Marketing”

I recently read a small, free, downloadable copy of A New Brand of Marketing by Scott Brinker. This publication is offered here from chiefmartec.com and talks about trends connecting marketing to technology, and the impact it has had on our industry. More importantly, it speaks to a fundamental shift in the way agencies must position... Read More

Mar 07, 2014

Spotlight: Digital Project Manager Kevin Clark

1) What is your favorite meal to cook for someone else? Well I have been compared to Tom Colicchio (Top Chef, see header image) by my peers a few times; and my favorite meal to cook would have to be either grilled salmon glazed over with BBQ sauce and brown sugar, or pork chops with... Read More

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