Category: News

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Apr 13, 2017

DairyPure Named No.1 Pacesetter by Information Resources, Inc.

  Curiosity Client Breaks IRI New Product Pacesetter Year-One Sales Record Curiosity congratulates Dean Foods’ DairyPure®, the largest fresh white milk brand in the country, on its latest achievement as IRI’s Top Pacesetter, an industry-recognized benchmark analysis of exceptional first-year CPG sales success for newly launched products. DairyPure is supported by a 360-degree advertising campaign, developed... Read More

Mar 09, 2017

Angie Fischer Rising Leader of March Winner

This month, Angie Fischer, VP and Director of Client Services, was recognized for her contributions to the development and execution of Curiosity’s business strategy. Fischer has been heavily involved in Curiosity’s strategic operations since its inception, but most recently she was instrumental in the crafting and rollout of Curiosity’s three-year vision, titled “Curiosity 20/20.” If... Read More

Feb 10, 2017

What’s It Like Shooting a Spot for the Big Game?

There’s a saying—or maybe Tom Waits just said it—but it goes like this: “I never saw my hometown until I stayed away too long.” We’d add to that saying, “I never saw my hometown until I stayed away too long, moved back and worked on Cincinnati Bell, one of the city’s bigger accounts, for 10... Read More

Feb 07, 2017

Spots, Reviews & Panels: Highlights from the Big Game!

Curiosity had a lot going on this season! We shot, edited and launched a :60 spot for Cincinnati Bell, one of our most veteran clients. Scroll down for behind-the-scenes scoop on the creative and production process that went into the making-of. Group Creative Director Ried Cartwright reviewed his picks for best and worst Big Game spots in the Cincinnati... Read More

Oct 24, 2016

TruMoo and DreamWorks Team Up in Latest “Trollicious” Promotion

Curiosity Brings Creative Life to Hair-Raising Fall Campaign   Curiosity Advertising, TruMoo’s agency-of-record, gave the brand a “Trollicious” makeover this fall. From now through October 31, 2016, the bright and spunky characters from DreamWorks Animation’s new comedy adventure, Trolls, will be making an appearance on specially marked bottles of TruMoo Chocolate and limited-edition TruMoo Orange Scream—an... Read More

Aug 19, 2016

Curiosity Makes Inc. 5000 List with 136% Sales Growth

Inc. magazine Unveils 35th Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000. NEW YORK, August 19, 2016—Inc. magazine ranked Curiosity Advertising on its 35th annual Inc. 5000, one of the most prestigious rankings of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most... Read More

Jul 21, 2016

NewCo Cincinnati: Silicon Valley Meets Mad Men

Cincinnati is host to NewCo’s latest conference today. NewCo describes themselves as “a new kind of event experience: a mashup of an open studio tour and a business conference, with the vibe of a music festival.” As an attendee, you have access to sessions given by local innovative companies and organizations. You get to pick which... Read More

Jul 05, 2016

Curiosity’s New VP of Media Services Announced in Adweek

In a Friday news round up, Adweek’s AgencySpy announced one of Curiosity’s latest staff appointments—Yvonne Starkey-Posey, Vice President of Media Services and the new head of media. Yvonne Starkey-Posey is charged with overseeing the development, management and supervision of Curiosity’s media department. Previously, Yvonne served as Director of Client Leadership at Empower MediaMarketing, where she developed and executed... Read More

Jun 23, 2016

Curiosity CEO Matt Fischer Named C-Suite Finalist

We’re pleased to announce that Matt Fischer has been recognized by the Cincinnati Business Courier as a finalist in this year’s C-Suite Awards. The Courier describes the awards as, “a program that honors top executives in Greater Cincinnati whose skills and leadership have helped shape success for their companies.” Winners will be announced on Thursday, August 25th.... Read More

Jun 16, 2016

Curiosity wins National American Advertising Award

Curiosity took home a national American Advertising Award this year for a little unexpected piece of creative that we made to satisfy our own curiosity. The concept was simple. We found a box disguised as a book, placed two bourbon glasses inside and titled it, “The Secret to Advertising.” Then we covered it in intricate gold engraving reminiscent... Read More

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