Curiosity Advertising is pleased to announce its new agency relationship with Roto-Rooter Plumbing & Drain Services, the largest plumbing and drain service company in North America. Curiosity will serve as Roto-Rooter’s social media agency of record and will help the brand develop a strong and vibrant voice in the social media space. Campaign deliverables will include social content, video and digital banners. The campaign is set to launch in October of this year.
“The Curiosity team has the experience and creativity to amplify and broaden Roto-Rooter’s voice via social media,” said Roto-Rooter Executive Vice President Robert Goldschmidt. “The way brands communicate with the public is changing quickly, so we are partnering with Curiosity to shape our social media and branding strategy so we can better reach and relate to prospective customers in need of the plumbing, drain cleaning and water cleanup services provided by Roto-Rooter.”
Roto-Rooter was established in 1935 and is the largest provider of plumbing and drain cleaning services in North America. Roto-Rooter operates businesses in more than 118 company-owned territories and more than 500 franchise territories, serving approximately 90 percent of the U.S. population and 41 percent of the Canadian population. For more information about Roto-Rooter, please visit www.rotorooter.com.